Inflatable column for ArcelorMittal Huta Warszawa
Inflatable column for ArcelorMittal Huta Warszawa: a full-colour print in the brand’s own colours, made by ARIO in Poland.
What did ARIO make for ArcelorMittal Huta Warszawa?
ArcelorMittal Huta Warszawa: inflatable column printed in full colour in the brand’s own palette, made by ARIO in Poland. We match the size and the version to the site — every model we make is listed in the Inflatable Columns category.
Why does an inflatable column work in this kind of display?
An inflatable column takes up less than a square metre of ground, and its 360° print is readable from every direction and from a long way off. In under ten minutes it turns an empty forecourt into a marked brand zone, with no scaffolding, no rigging crew and nothing to assemble. One person carries the bag, one person sets the column up, and the same unit goes back into the car afterwards.
What does an inflatable column do for a brand?
For a retail or service brand inflatable column reaches where ordinary advertising does not: openings, promotions outside the shop, trade fairs and customer events. The shape is visible from a distance and reusable for years, and a full-surface print carries the current campaign line as well as the logo. That combination is why the same kit is booked season after season for ArcelorMittal Huta Warszawa, and why brand activation teams treat it as equipment rather than as a one-off cost.
Where does an inflatable column work best?
- entrances, stages and food zones at festivals — with LED after dark
- car parks and junctions of walkways, where people arrive from all sides
- set in pairs — an entrance gateway or a start and finish line
- marking a trade-fair stand so that it is visible from the aisles
- sponsor zones and registration points at races and tournaments
How do you choose the right an inflatable column for your own event?
Inflatable columns are made 2, 3, 4 and 5 m high. The 2 and 3 m models are 0.95 m across, the 4 and 5 m versions 1.4 m, which is noticeably more printed area on the same footprint. Hook-and-loop banners let you change the graphics between campaigns. A pair of columns often replaces an inflatable arch where the site has no room for the outside width of an arch.
Did you know? A pair of columns instead of an arch
A start arch with a 5×3 m clear opening actually needs 7.4 m of width on the ground. When a race route runs down a narrow street, organisers put an inflatable column on each side of the road instead: the same sense of crossing a line, under a metre of ground taken by each column, and both can be moved to another point of the course in minutes. What is lost is the banner overhead, which is why some events use columns at the start and an arch at the finish.
Want an inflatable column in your own brand colours?
ARIO designs, sews and prints in Poland. We prepare the artwork visual free of charge from your logo and brand guidelines, standard production with a full print takes 10 working days, and every item carries the manufacturer’s warranty. We ship across Europe and price the carriage with the order. Send your logo and the date of the event through the contact form and you will have a quote with a print preview within 24 hours on working days. See also inflatable arches and air dancers (sky dancers), or look through the rest of our projects.
